Outrageous Outreach — Unconventional ways of communicating astronomy with the public
After the well received presentation at JENAM last year, this article written together with Lars Lindberg Christensen, Head of ESO‘s education and Public Outreach Department and my boss 🙂 dives deeper into the topic of outrageous outreach by offering the following: why should you bother? a definition of outrageous outreach examples of effective outrageous outreach … Continue reading
Measuring the impact of outreach
It is widely acknowledged that connecting science with the public is a must, and many organisations put significant resources into doing so, but how can we know when these efforts are successful? This article looks at the European Space Agency’s outreach activities for the Hubble Space Telescope to give some guidelines on how best to … Continue reading